Presentation of Search Engine Marketing available (in Finnish)

I was speaking about search engine marketing at eCommerce seminar this week. Instead of 60 minutes, this subject could easily take a whole day. If you're interested more in search marketing, SMX is the place to be. In my opinion, search and search metrics should be included to any company's key performance indicators nowadays. Here is the presentation I went through. Unfortunately it's in Finnish so feel free to email me and ask a translation or questions you may have.